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Craft and Philosophy
Suntory spirits embody the harmony that exists between Japanese nature and Japanese people. This unique fusion establishes our craft as an art form.
Harmony with Nature
The Japanese feel at one with nature; their ultimate inspiration and guiding force. They have a special reverence for nature, and believe that nameless spirits referred to as "eight million gods" reside within every pebble, raindrop and seed. Japanese nature is blessed with many expressions – deep forests, lush greenery, steep mountains, and beautiful waters. Each is further heightened by the richness of the seasons. In every Suntory Whisky lives a unique Japanese sensibility and respect for nature.
The Art of Blending
For nearly a century, Suntory has been pioneering the art of blending whisky based on the spirit of heritage and innovation passed down from generation to generation.This comes to life through our unrivaled artisanship, and diversity in the making and art of blending, built over three generations as the founding House of Japanese Whisky.
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