Hand-dipped. One at a time. Every time.
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Roku Gin: A Celebration of Japanese Craft
Roku Gin is the perfectly mastered Japanese gin. Its precise balance is testimony to Japan’s renowned artisanship, which employs traditional and modern techniques in its creation.
Born from a Unique Vision
Well before Shinjiro Torii founded Suntory, he dreamed of creating a whisky that would not only appeal to the delicate Japanese palate, but also be embraced by the rest of the world. Bringing his dream to life, Shinjiro established Suntory in 1899 to brew and distill a variety of liquors, including gin. Today, Roku Gin embodies Shinjiro’s singular vision.
Every Moment is Fleeting
A true embodiment of the Japanese concept of shun
The Japanese culinary concept of shun (pronounced shoon) refers to the tradition of enjoying every food and drink in its proper season, and only when the ingredients are at the peak of their flavors. Each ingredient in Roku Gin is captured in its ideal moment, harvested from the best growing areas in Japan at the peak of their season. The ingredients are specifically prepared and each treated differently – a testament to the House of Suntory’s commitment to monozukuri craftsmanship. Once combined they blend harmoniously, offering a pleasurable moment with every sip.
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The Spirit of Excellence
The meaning of “Monozukuri”
With mono meaning “things and products,” and zukuri meaning “the process of making or creation,” the concept of monozukuri is greater than what these simple definitions imply. It is more about having the spirit to achieve excellence, and the ability to constantly improve systems and processes. In other words, it is having what it takes to achieve persistent perfection instead of mindless repetition. With overtones of skill, spirit, zest, and pride, monozukuri relates to craftsmanship acquired through lengthy apprenticeship and, in that sense, it is more often an art than a science.
For Roku Gin, one way this art is expressed is through its six Japanese botanicals. Sakura flower, Sakura leaf, Yuzu peel, Sencha tea (green tea), Gyokuro tea (refined green tea) and Sanshō pepper. These botanicals are cultivated over four seasons, and carefully selected to create Japan’s authentic craft gin. Each botanical has been harvested at the peak of its season to extract the best flavor, then distilled to fully embody the blessings of nature. The harvest of the four seasons has been blended to create Roku’s balanced flavor.
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